Finding customers for your new business is an important step that can affect your success and profitability. There are many factors to consider when finding your customers, such as your passion, skills, market demand, competition, and differentiation.
Customers are also described as your 'niche' they are the same thing.
Some tips to help you find and choose the right customer niche are:
Be as specific as possible without eliminating market reach.
Evaluate your options based on your interests and strengths.
Analyse the market and competition.
Find a gap or an opportunity.
Test your niche idea with potential customers and get feedback.
Contact CREATE A BUSINESS if you need help determining your customer/niche market segment.
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